The way you communicate and welcome your customers affects the decisions they make on the business transaction that follows. When clients want information on a product you sold to them, the process should be simple and effective. With a 24-hour economy, it is only sensible to provide instant customer care for you to earn the loyalty of customers.
“If someone finds a fault on your products and tries to contact you without success and this trends on, there will be a negative picture portrayed,” said Issa Asad, a Florida-based entrepreneur and businessman with over 18 years of experience. Mr. Asad is the CEO of Quadrant Holdings, Bond Media, and Q Link Wireless. All three companies are located in South Florida.
Here are 4 ways your ecommerce company can offer customer service.
1. Reliable Contacts
Your contact information should contain an active Email address and a working phone number. Business Emails should be checked on a regular basis and responses sent on arising issues. The customers will be pleased to receive feedback on a problem they encounter and have trust in your business. The email address should be available across your web pages.
Making your email address readily available gives your business more professional outlook.The common man wants easy to access information so it’s advisable to make your contacts easily accessible. The phone number is an additional proof of physical existence. When you talk to your customers on phone, it proves that you are real and makes your business legitimate.
2. Create an FAQ
This page is very crucial in your e-commerce business. The availability of instant solutions to arising problems reassures your customers that your business is skillful. The questions that people ask and those questions you think customers will ask have to be on the page. There is no big or small question; all queries should be treated equally because bias will destroy your reputation.
Having an appealing FAQ page is good since your customers will be attracted to send you queries and comments. Using keywords is also very essential as it makes it easy for the search function to find subjects faster on information clients require.
3. Availability on Social Media
The internet has all the current ideas a businessperson requires. Social media carries the key to new ideas that can revolutionize your business. There are many constructive queries and comments posted on Facebook, Twitter, Intagram and other social pages. Being constantly online enables you to keep up with the trending topics and check out comments & requests.
Responding to critics and handling arising issues online makes potential customers develop confidence in you too. Since you are an active entrepreneur, more people will gain interest in transacting deals with you. The mistake most companies make is providing horrible customer care services. E-commerce business entities that do not handle their customers with high esteem ruin the reputation for those that are always present to take care of customer problems.
4. Providing a Contact Form
This gives your customers direct access to your products and services without involving them in tiresome processes. It saves them time and energy. The form should contain easy to read short sentences to avoid boring the reader. Your customers will only feel free to communicate their problems in written if you are a trustworthy company.
Making customer care your priority ensures you maintain loyal customers and also leaves you satisfied with the quality of products and services you offer. Provide good customer care and observe the difference on customer satisfaction.
Issa Asad Telecard Corporation 